Archive for 'Mobile'
An Almost Perfect Storm

An Almost Perfect Storm

Posted November 22nd, 2009 | By Colleen | Categories: Content Strategy, Essays, Mobile, Persuasion and Influence, Psychology, Research, User / Customer Experience | No Comments

If you care about persuasion, technology, and health, read “Catalyzing a Perfect Storm” in the latest issue of Interactions. To quote, “We are on the cusp of a persuasion revolution…”
The [...]

Texting 4 Health Is Here!

Posted May 28th, 2009 | By Colleen | Categories: Mobile, Persuasion and Influence, User / Customer Experience | 1 Comment

Remember that insightful interview with Nick Sabadosh about mobile persuasion in the health space? Well, the much-anticipated book Texting 4 Health—with Nick’s chapter about usability testing—is here!
Congratulations to Nick and [...]

Influential Mobile Design – A Conversation with Nick Sabadosh

Influential Mobile Design – A Conversation with Nick Sabadosh

Posted February 7th, 2009 | By Colleen | Categories: Interaction Design, Interviews, Mobile, Persuasion and Influence, Usability, User / Customer Experience | 1 Comment

Mobile technology has amazing potential as a persuasive medium for business, public health, and more. B.J. Fogg astutely predicted that mobile technology would be THE medium to get information to [...]

A Review of American Airlines’ Mobile Boarding Pass

A Review of American Airlines’ Mobile Boarding Pass

Posted November 28th, 2008 | By Colleen | Categories: Mobile, Usability, User / Customer Experience | No Comments

Any company with a mobile interest is creating new customer experiences faster than you can say “iPhone.” An interesting one is American Airlines’ mobile boarding pass.  In this experience, innovative [...]

Service Experience Depends on Content

Service Experience Depends on Content

Posted September 29th, 2008 | By Colleen | Categories: Content Strategy, Interaction Design, Mobile, Writing | 1 Comment

I recently helped design a music mastering service from soup to nuts.  So fun!  The process reminded me that content plays a key role in the service experience.  I first [...]

What’s Happening: New Article on VUIs and More

Posted September 22nd, 2008 | By Colleen | Categories: Content Strategy, Mobile, Persuasion and Influence, User / Customer Experience | No Comments

The response to this blog has been wonderful–a winning experience, you might say.  SO winning that some cool things are happening, and I want to update you.
Article on Emotion and [...]