Definitions of Rhetoric: A Spectrum
Rhetoric, to me, captures the art of influencing change. But what is rhetoric, exactly? From witty to lofty to practical, these definitions answer that question [...]
I'm Colleen "Leen" Jones of Atlanta, GA. Here, I blog about content & influence. I'm writing a book called Clout. Want to work together? Visit Content Science. More
Archive for 'Rhetoric'
InfluencERS vs Influence (Or, a Clue to Clout)
Fast Company just launched The Influence Project, which kicked up some controversy. The gist is Fast Company is forming a quantitative influence metric [...]
CLOUT
(klout)
n
1. Influence or pull
2. A book I’m writing
Yep, I’m writing a book! My goal? To blend persuasion research and theory into [...]
Rhetoric Gets Relevant
Rhetoric applies to us now more than ever, but it’s often left to academics or pundits to discuss. A new peer-reviewed journal is trying to [...]
Chronos vs Kairos: Do We Plan for the Right Concept of Time?
The ancient Greeks got some things very right. Elizabeth Gilbert, author of Eat, Pray, Love, reintroduced the Greek muse into our modern concept of creativity [...]
How We Decide
If you like to keep insightful nonfiction on your reading list, consider adding How We Decide. It’s the best explanation of making decisions that [...]
Rhetoric and the New Literacy
Finally, someone studies literacy in our information age from a rhetorical perspective!
Andrea Lunsford analyzed thousands of student writing samples as part of the Stanford [...]
Handy List of Influential Content Resources
As promised, here is the annotated list of resources from my presentation at IA Summit 2009: Usable, INFLUENTIAL Content: We Can [...]
Slides & Key Books from Usable, INFLUENTIAL Content
A major theme of IA Summit 2009 was content. From the Content Strategy Consortium coordinated by Kristina Halvorson of
