About Leen
Hi! I’m Colleen “Leen” Jones, a consultant who plans how to make interactive content influential.
Why? Because interactive content persuades people to make good decisions. If organizations don’t tend to their online content, they miss opportunities to influence people positively. This influence matters for user experience; product strategy; marketing and social media; and customer service. I believe it’s a win-win for organizations and their users or customers.
In fact, I’m writing a book about it called Clout: The Art and Science of Influential Web Content. Look for it from New Riders in December 2010. I chat about the book and more in this quick interview:
Locally and nationally, I support content strategy and user experience in the following roles:
- Chair of CHI*Atlanta for 2009-2010
- Founder of Atlanta Content Strategy
- Assistant curator of the Content Strategy knol
- Speaker at events such as Web Design 2010
My Experience
For more than 13 years, I’ve created successful interactive experiences for a variety of industries as well as for brands such as Cingular Wireless, CDC, Philips, The Home Depot, InterContinental Hotels Group, Boston Scientific, and more.
My Company
I’m the founder and principal of Content Science, where I have an intelligent team ready to advise you on content strategy.
