Comments on: When UX Misunderstands Marketing… http://www.leenjones.com/2008/10/when-ux-misunderstands-marketing/ Thoughts on influence and content strategy Sat, 06 Mar 2010 22:42:27 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Article Marketing Is Easy. | 7Wins.eu http://www.leenjones.com/2008/10/when-ux-misunderstands-marketing/comment-page-1/#comment-2350 Article Marketing Is Easy. | 7Wins.eu Sat, 09 May 2009 06:48:19 +0000 http://www.leenjones.com/blog/?p=128#comment-2350 [...] When UX Misunderstands Marketing… « Winning Experiences by Colleen Jones [...] [...] When UX Misunderstands Marketing… « Winning Experiences by Colleen Jones [...]

]]> By: Putting People First in italiano » La visione del design utente centrico del marketing http://www.leenjones.com/2008/10/when-ux-misunderstands-marketing/comment-page-1/#comment-668 Putting People First in italiano » La visione del design utente centrico del marketing Fri, 05 Dec 2008 13:38:02 +0000 http://www.leenjones.com/blog/?p=128#comment-668 [...] A quanto pare, ho dato inizio ad una controversia.   Scrivi un [...] [...] A quanto pare, ho dato inizio ad una controversia.   Scrivi un [...]

]]> By: Kim Krause Berg (cre8pc) http://www.leenjones.com/2008/10/when-ux-misunderstands-marketing/comment-page-1/#comment-247 Kim Krause Berg (cre8pc) Thu, 02 Oct 2008 22:57:52 +0000 http://www.leenjones.com/blog/?p=128#comment-247 Sweet! As someone who covers both the usability and search marketing industries, this was a refreshing post. From the marketing side, they tend to view their work as "first" and user centered design as a "when we need something to fix, we'll look at that". Meanwhile, UX folks liken SEO/M to voodoo magic. The companies that combine both skill sets have learned the value of doing so, but sadly, it's often a hard sell to clients who believe web site design stuff is "easy". Sweet! As someone who covers both the usability and search marketing industries, this was a refreshing post. From the marketing side, they tend to view their work as “first” and user centered design as a “when we need something to fix, we’ll look at that”.

Meanwhile, UX folks liken SEO/M to voodoo magic.

The companies that combine both skill sets have learned the value of doing so, but sadly, it’s often a hard sell to clients who believe web site design stuff is “easy”.

]]> By: Putting people first » The marketing view of user-centred design http://www.leenjones.com/2008/10/when-ux-misunderstands-marketing/comment-page-1/#comment-243 Putting people first » The marketing view of user-centred design Wed, 01 Oct 2008 16:33:13 +0000 http://www.leenjones.com/blog/?p=128#comment-243 [...] Apparently, I started a controversy.   2 Responses to “The marketing view of user-centred design” 1 [...] [...] Apparently, I started a controversy.   2 Responses to “The marketing view of user-centred design” 1 [...]

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