What’s Happening: More on Metaphor and Content Strategy Panel

It’s been a BUSY couple of weeks!  

  • My latest UXMatters column shares more on metaphor: The Magic of Metaphor.  So far it’s getting some interesting comments.  May the conversation continue!    

    Content about MobileMe draws on a container metaphor. For more, see my UXMatters column.

 

  • On Wednesday we held an AWESOME panel for CHI*Atlanta entitled Content Strategy: From Losing to Winning Content. Nearly 70 people attended to hear Conal Byrne of HowStuffWorks, Richard Sheffield of UPS, David Forbes of AT&T, and Kristina Halvorson of Brain Traffic.  Huge thanks to them and to all who attended. The mix of perspectives was fascinating and inspiring.  We also enjoyed a sneak preview of Kristina’s effort to define the discipline.  What a treat!  I’ll share the slides soon.
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