Content Strategy Panel Oct. 22 in Atlanta

Bad content is a losing situation for users and businesses alike. But creating good content is hard. CHI*Atlanta is hosting a panel that will explore the growing discipline of content strategy, including its business and user experience value. I’m moderating, and the speakers include

  • Conal Byrne, Editor-in-Chief, HowStuffWorks
  • David Forbes, Senior Director of IT Strategy, AT&T Mobility
  • Richard Sheffield, Managing Editor, UPS and author of The Web Content Strategist’s Bible
  • Kristina Halvorson, President, Brain Traffic

Interested in attending? Register now.

One Response to “Content Strategy Panel Oct. 22 in Atlanta”
  1. Winning Experiences by Colleen Jones » Blog Archive » What’s Happening: More on Metaphor and Content Strategy Panel

    [...] Wednesday we held an AWESOME panel for CHI*Atlanta entitled Content Strategy: From Losing to Winning Content. Nearly 70 people attended to hear Conal Byrne of HowStuffWorks, Richard Sheffield of UPS, David [...]

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